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Steven Furtick

Celebrities and Influencers
Spiritual Leaders
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The top 10 neighbors for Steven Furtick span spiritual leaders, Christian musicians, a technology brand, an author, and a restaurant chain — a mix that holds together without any single subcategory dominating to the point of pulling away from the rest.

The shape is flat: scores run from 0.92 down to 0.87 across the ten neighbors, a narrow band with no standout. YouVersion sits at the top (0.92), a Technology brand whose audience composition closely tracks Furtick's own. Right behind it, Hillsong Church (0.91) is classified under Education, and Kari Jobe and Max Lucado both land at 0.90 — one a Musician and Band, the other an Author. Hillsong UNITED (0.90) adds a second Musicians and Bands entry, while Priscilla Shirer (0.90) is the first fellow Spiritual Leader in the set. Chick-fil-A (0.90) is a Restaurant brand — the only food-service entity in the top 10. Lecrae (0.89) brings the Musicians and Bands count to three. MaxPreps (0.88), a sports-recruiting website, and Rick Warren (0.87), a second Spiritual Leader, round out the ten.

Tallying subcategories: three Musicians and Bands, two Spiritual Leaders, two Technology/Restaurant/Website brands, one Author, one Education organization. The mix signals an audience that moves fluidly across Christian media formats — worship music, Bible apps, pastoral writing, and faith-adjacent brands — rather than clustering tightly around any single format or figure.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "stevenfurtick", "title": "Steven Furtick", "category": "Celebrities and Influencers", "subcategory": "Spiritual Leaders", "resolved": "stevenfurtick", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "youversion", "title": "YouVersion", "category": "Brands", "subcategory": "Technology", "similarity": 0.9191, "drivers": [ "M02", "G01", "A02", "C03", "A04" ] }, { "handle": "hillsong", "title": "Hillsong Church", "category": "Organizations", "subcategory": "Education", "similarity": 0.9125, "drivers": [ "M02", "N02", "G01", "A02", "C03" ] }, { "handle": "karijobe", "title": "Kari Jobe", "category": "Celebrities and Influencers", "subcategory": "Musicians and Bands", "similarity": 0.9024, "drivers": [ "M02", "N02", "G01", "A02", "L03" ] }, { "handle": "maxlucado", "title": "Max Lucado", "category": "Celebrities and Influencers", "subcategory": "Authors", "similarity": 0.9024, "drivers": [ "M02", "G01", "N02", "A02", "I01" ] }, { "handle": "hillsongunited", "title": "Hillsong UNITED", "category": "Celebrities and Influencers", "subcategory": "Musicians and Bands", "similarity": 0.8983, "drivers": [ "M02", "N02", "G01", "A02", "C03" ] }, { "handle": "priscillashirer", "title": "Priscilla Shirer", "category": "Celebrities and Influencers", "subcategory": "Spiritual Leaders", "similarity": 0.8958, "drivers": [ "M02", "C03", "N02", "G01", "A02" ] }, { "handle": "chickfila", "title": "Chick-fil-A, Inc.", "category": "Brands", "subcategory": "Restaurant", "similarity": 0.8951, "drivers": [ "M02", "G01", "A02", "I01", "C03" ] }, { "handle": "lecrae", "title": "Lecrae", "category": "Celebrities and Influencers", "subcategory": "Musicians and Bands", "similarity": 0.8878, "drivers": [ "M02", "N02", "C03", "G01", "A02" ] }, { "handle": "maxpreps", "title": "MaxPreps", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.8803, "drivers": [ "N02", "G01", "A02", "I01", "C03" ] }, { "handle": "rickwarren", "title": "Rick Warren", "category": "Celebrities and Influencers", "subcategory": "Spiritual Leaders", "similarity": 0.8739, "drivers": [ "M02", "C03", "G01", "A02", "E06" ] } ] }
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