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The top 10 neighbors for talkSPORT span TV channels, TV shows, a website, a news publisher, and an athlete — with no other Podcasts and Radio entry in the set, making this a distinctly cross-kind cluster.
The shape is broad: eight of the ten neighbors score between 0.75 and 0.86, with no single dominant pull. Match of the Day leads at 0.85, followed by LADbible at 0.80 and ITV at 0.79. Football on BT Sport (0.79), SPORTbible (0.79), Sky Sports News (0.79), and Sky Sports (0.79) form a tight band of sports-adjacent TV channels and publishers. The subcategory breakdown across the top 10 is: four TV Channels, three TV Shows, one Website, one News Publisher, and one Athlete — Gary Lineker at 0.78. Rounding out the set are Love Island (0.77) and This Morning (0.75), both TV Shows with no direct sports connection, which signals that the audience shape here is not purely sports-defined but extends into mainstream British broadcast television more broadly.
BBC Radio 5 Live, the one fellow Podcasts and Radio entity in the wider neighbor set, appears just outside the top 10 at 0.75 — confirming that talkSPORT's audience shape aligns more closely with TV brands than with radio peers.
The broad distribution across subcategories points to an audience whose composition mirrors the mainstream British media landscape rather than a narrow sports-radio niche.
