Tree House Brewing Co. Audience Graph • Social Signal

The Boston Bruins (0.94) and Julian Edelman (0.93) form a clear two-peak structure at the top of Tree House Brewing Co.'s similarity graph — one a sports team, one an athlete, both anchored in the Boston sports ecosystem. Similarity here measures how closely two entities' audiences resemble each other in composition; at 0.94, the Bruins represent the strongest pull in the top 10.

The cluster is overwhelmingly Boston-regional and sports-adjacent. The Red Sox (0.92), Boston Globe Sports (0.91), Vince Wilfork (0.91), and David Ortiz (0.91) fill out the upper tier, all subcategorized as Sports Teams, Athletes, or sports-focused News Publishers. Jared Carrabis (0.91), a sports journalist, and Only In Boston (0.90), a City and Local Account, reinforce the regional character. The New England Patriots (0.88) and Rob Gronkowski (0.86) round out the top 10, keeping the set almost entirely within Boston-area sports figures and teams. No other brewery appears in the top 10 — Magic Hat Brewing is the nearest fellow brewery in the broader graph at 0.80, well outside this inner cluster.

The shape reveals an audience defined less by craft beer interest than by deep regional sports identity — Tree House's nearest audiences are those of Boston's teams and athletes, not its brewing peers.

Machine-Readable

Raw data

Attention graph /similar sample results (free):

https://graphs.socialsignal.ai/similar/treehousebrewco

{ "handle": "treehousebrewco", "title": "Tree House Brewing Co.", "category": "Brands", "subcategory": "Breweries", "resolved": "treehousebrewco", "k": 10, "shape": "two-peak", "filter": null, "results": [ { "handle": "nhlbruins", "title": "Boston Bruins", "category": "Organizations", "subcategory": "Sports Teams", "similarity": 0.9408, "drivers": [ "L01", "A04", "J05", "C01", "J04" ] }, { "handle": "edelman11", "title": "Julian Edelman", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.9265, "drivers": [ "L01", "A04", "J05", "C01", "J04" ] }, { "handle": "redsox", "title": "Red Sox", "category": "Organizations", "subcategory": "Sports Teams", "similarity": 0.9227, "drivers": [ "L01", "A04", "J05", "C01", "J04" ] }, { "handle": "bglobesports", "title": "Boston Globe Sports", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9089, "drivers": [ "A04", "L01", "G01", "C01", "J04" ] }, { "handle": "wilfork75", "title": "Vince Wilfork", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.9071, "drivers": [ "L01", "A04", "C01", "J05", "F04" ] }, { "handle": "jared_carrabis", "title": "Jared Carrabis", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.907, "drivers": [ "A04", "L01", "C01", "N03", "J01" ] }, { "handle": "davidortiz", "title": "David Ortiz", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.9054, "drivers": [ "L01", "A04", "J05", "C01", "J04" ] }, { "handle": "onlyinbos", "title": "Only In Boston", "category": "Miscellaneous", "subcategory": "City and Local Accounts", "similarity": 0.8958, "drivers": [ "A04", "L01", "G01", "J04", "C01" ] }, { "handle": "patriots", "title": "New England Patriots", "category": "Organizations", "subcategory": "Sports Teams", "similarity": 0.8841, "drivers": [ "L01", "A04", "J05", "C01", "J04" ] }, { "handle": "robgronkowski", "title": "Rob Gronkowski", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.8628, "drivers": [ "L01", "A04", "C01", "J05", "K03" ] } ] }

Full Attention graph /similarity /affinity /demographics available with API key:

https://graphs.socialsignal.ai/v1/attention/similar/treehousebrewco

Tree House Brewing Co.

Nearest neighbors by audience shape

Raw data