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Zagat

Marketing Channels
Websites
Playground →Docs

Zagat's top 10 neighbors span magazines, websites, a restaurant brand, and news publishers — no single subcategory dominates, and the scores compress into a narrow band from 0.96 to 0.98, the hallmark of a flat shape.

The leading neighbor is Condé Nast Traveler at 0.98, followed closely by Saveur (0.97) and Travel + Leisure (0.97). Four of the top 10 are magazines — those three plus Condé Nast Traveller (0.97) — making that the most represented subcategory in the set. OpenTable (0.97) is the lone Restaurant brand, and Lonely Planet (0.96) and Epicurious (0.96) are fellow Websites, the same subcategory as Zagat itself. Rounding out the ten are Arianna Huffington (0.96), a Journalist, and Bloomberg Businessweek (0.96), a News Publisher — two subcategories that sit well outside food and travel editorial. The cross-kind presence of a financial news outlet and a journalist in a set otherwise anchored by travel and food titles is the most structurally notable feature of this cluster.

The flat shape and tight score range indicate an audience that overlaps broadly and evenly across upscale travel, food, and business media — without a single dominant pull.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "zagat", "title": "Zagat", "category": "Marketing Channels", "subcategory": "Websites", "resolved": "zagat", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "cntraveler", "title": "Condé Nast Traveler", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9821, "drivers": [ "A02", "J02", "G01", "G03", "J04" ] }, { "handle": "saveurmag", "title": "Saveur", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9707, "drivers": [ "A02", "G01", "J02", "G03", "I01" ] }, { "handle": "travelleisure", "title": "Travel + Leisure", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.969, "drivers": [ "A02", "J02", "G01", "G03", "J04" ] }, { "handle": "opentable", "title": "OpenTable", "category": "Brands", "subcategory": "Restaurant", "similarity": 0.9673, "drivers": [ "A02", "G01", "J02", "G03", "J04" ] }, { "handle": "cntraveller", "title": "Condé Nast Traveller", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9662, "drivers": [ "A02", "J02", "G01", "G03", "J04" ] }, { "handle": "lonelyplanet", "title": "Lonely Planet", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9637, "drivers": [ "A02", "G01", "J02", "G03", "J04" ] }, { "handle": "epicurious", "title": "Epicurious", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9633, "drivers": [ "A02", "G01", "J02", "G03", "I01" ] }, { "handle": "ariannahuff", "title": "Arianna Huffington", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.963, "drivers": [ "A02", "G01", "G03", "J02", "I01" ] }, { "handle": "bw", "title": "Bloomberg Businessweek", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9621, "drivers": [ "A02", "G01", "J02", "G03", "I01" ] }, { "handle": "camanpour", "title": "Christiane Amanpour", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.9617, "drivers": [ "A02", "G01", "J02", "G03", "J04" ] } ] }
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