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Bleacher Report CBB

Marketing Channels
Websites
Playground →Docs

Two March Madness properties sit at the top of Bleacher Report CBB's neighbor set — March Madness TV at 0.89 and NCAA March Madness at 0.90 — and together they define one of the two peaks in a two-peak shape. The second peak is less concentrated but structurally distinct: a cluster of broadcast and athlete-adjacent neighbors that extends the pattern well beyond college basketball's core properties.

The top three neighbors are all broadcast entities: NCAA March Madness (0.90) and March Madness TV (0.89) as TV Shows, and CBS Sports as a TV Channel at 0.87. The NCAA itself, a Sports League, follows at 0.81. That first cluster is tightly college-basketball-specific. Then the neighbor set opens into a second, broader band: athletes like Cris Collinsworth (0.80) and Kurt Warner (0.80) — both football figures by subcategory — alongside Duke Men's Basketball (0.79) and ESPN Radio (0.79). Notably, Wingate by Wyndham (0.79) and DICK'S Sporting Goods (0.79) also appear in the top 10, representing hospitality and outdoors retail respectively — neither is a sports media entity, yet their audiences map closely to this one. Bleacher Report CBB is itself a Website, and only one other Website appears in the top 10: there are no other Websites among the remaining nine neighbors.

The shape reveals an audience that is anchored in college basketball's broadcast ecosystem but extends into a wider sports-fan profile that overlaps with football athletes, sports retail, and travel — a footprint broader than the college hoops vertical alone would suggest.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "br_cbb", "title": "Bleacher Report CBB", "category": "Marketing Channels", "subcategory": "Websites", "resolved": "br_cbb", "k": 10, "shape": "two-peak", "filter": null, "results": [ { "handle": "marchmadness", "title": "NCAA March Madness", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.896, "drivers": [ "N03", "H04", "B03", "P03", "L02" ] }, { "handle": "marchmadnesstv", "title": "March Madness TV", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.8943, "drivers": [ "N03", "H04", "P03", "L02", "P02" ] }, { "handle": "cbssports", "title": "CBS Sports", "category": "Marketing Channels", "subcategory": "TV Channels", "similarity": 0.8679, "drivers": [ "N03", "P02", "P03", "B03", "P04" ] }, { "handle": "ncaa", "title": "NCAA", "category": "Organizations", "subcategory": "Sports Leagues", "similarity": 0.8147, "drivers": [ "N03", "H04", "P03", "P02", "B03" ] }, { "handle": "collinsworthpff", "title": "Cris Collinsworth", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.8047, "drivers": [ "N03", "P03", "B03", "P02", "B04" ] }, { "handle": "kurt13warner", "title": "Kurt Warner", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.7968, "drivers": [ "N03", "L02", "Q01", "P03", "I01" ] }, { "handle": "dukembb", "title": "Duke Men's Basketball", "category": "Organizations", "subcategory": "Sports Teams", "similarity": 0.7915, "drivers": [ "N03", "P04", "P03", "P02", "I02" ] }, { "handle": "espnradio", "title": "ESPN Radio", "category": "Marketing Channels", "subcategory": "Podcasts and Radio", "similarity": 0.7907, "drivers": [ "N03", "B03", "P02", "P03", "P04" ] }, { "handle": "wingate-by-wyndham", "title": "Wingate by Wyndham", "category": "Hospitality & Lodging", "subcategory": "Mid-range Hotels", "similarity": 0.7881, "drivers": [ "N03", "P03", "F03", "B03", "O01" ] }, { "handle": "dicks", "title": "DICK'S Sporting Goods", "category": "Brands", "subcategory": "Outdoors", "similarity": 0.7856, "drivers": [ "N03", "P03", "M03", "O01", "Q01" ] } ] }
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